Thursday 24 September 2009

Mondays meeting in full


Still on serious painkillers for bad tooth, 3 hrs at dentist now with no idea why I am in such pain, so I hope this blog makes sense.
Things are getting bigger and bigger at Happy Mondays, 21 inspirational women on Monday, I find it really inspiring that there is so many women locally with so much talent and so willing to share and support each other.
Penny Lines from No Nonsense marketing gave an excellent talk, I am sure we will asking her back in a few months time. If anyone would like a copy of her slides please contact me. My additions to my ever extending to do list from her talk where, get testimonials and maybe even a case study on you testimonial page. the case study would describe the challenge, benefits and solution. If you are B2C send an email quarterly, incorporate something of interest and an offer within the newsletter and use and reward your existing customers.
Penny also recommended the following:

  • The networking book “And death came third” – it’s by Andy Lopata and Peter Roper, www.deathcamethird.com – so called because walking into a room full of people and speaking in public were cited as people’s greatest fears – ahead of dying, unbelievably!  It’s a great read and an excellent guide to the etiquette of networking.
  •  Weekly business paper, Crains Manchester Business, www.crainsmanchesterbusiness.co.uk – an invaluable read for anyone selling to businesses in the Manchester/North West area.  As well as the weekly paper, you get access to the website archive which is useful for checking out company histories.  They also publish a weekly list focussing on a particular sector such as PR companies, property developers, restaurants etc and they bring out all the year’s lists at year-end – very useful sources of information.

 Some other recommended links were:

See you next Monday, Michelle hart from Michelle Hart PR will be giving us a short talk on PR.
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